I love this business! Not only do I get to play with new toys all the time, but I also get to meet awesome people. And yes, occasionally we sell a few things to help keep us going.
Early on when I was planning what is today StingRay Tackle, I asked for feedback and advice from many people, some of them long time professionals like IGFA’s hall of famer Cpt. Peter Wright (a wealth of unselfish knowledge), wireman Cpt. Charles Perry and Master Rod Builder Neil Drumheller. These people contributed greatly to the creation of our company by sharing their years of experience in their respective areas of professional expertise. In addition to that professional advice, I also sought (and continue to do so) the feedback from the weekend warriors.
A great way of getting feedback from the everyday anglers is to read the fishing blogs. I constantly check these blogs for comments on subjects of interest and that is how I met Roddy Brodie better known as Heavy-Hooksetter (HH) in the blogging community.
Roddy is an extraordinary angler. The pursuit of stripers using old and homemade plugs is more than a passion. It seems to be a religion. He is part of a group of people that are constantly discussing fishing tackle and are always willing to provide honest and critical feedback. More important, Roddy and most of his friends are surf anglers in the northeast coast. A fishing style and area I know very little about but that has become our second largest market after Florida. As you can imagine, their feedback is ‘golden’.
Roddy and his friends are helping us with the development of our new surf line of rods. We plan to name the rod series Heavy-Hooksetter in honor of a guy that has been instrumental in the creation and success of our company.
Heavy-Hooksetter surf rods will be available in three casting and three spinning models late this year. The prototypes look great and we believe that the product will be one that Roddy and his friends will be proud of.